Over the past three years I created and designed Down That Little Lane (DTLL) in my mind. I was always a book marker, I just couldn't help myself. When I found something unique I saved it to come back too, I mean what if it hadn't been able to find it again?! Oh the travesty!
My speciality is gathering unusual gifts and home décor and my friends were always asking for recommendations. I had lots of mini fist pump moments when they then bought those suggested products or someone asked me where I got the present that I bought their child as they wanted to buy one for someone else. I realised there wasn’t a one-stop shop to guarantee finding delightful gifts or home wares that I could send them. Using the treasured places I spent many years sourcing, I gathered them all in one place where you can shop from all sorts of different stores and checkout in one easy payment.
From the look and feel of the website…to the font, logo, and colours…I knew exactly what I wanted in the DTLL site. Our mission statement is “We aim to attract an elite community of fine product makers and suppliers and become the best on-line multi-store in Australia,” I think this reflects our commitment to selecting every seller by their high-end, independent and niche products. Endless hours have been spent traveling to little boutiques, quirky markets, and visiting blogs to find items we know you will love.
What's more, Down That Little Lane has the added benefit that it's easy to get to, and doesn't involve bundling the kids in the car, sitting in traffic or traveling long distances...Bonus or what!